Senior Product Manager, Data Onboarding & Integration
Product Management | Boston, United States | ID: 10942
Senior Product Manager, Data Onboarding & Integration
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the role
The Ads Product team is responsible for monetizing Roku's platform through innovative advertising solutions across the Roku TV experience, including its premiere streaming service, The Roku Channel, on both Roku devices and off-platform environments. Collectively, these products reach millions of users daily, creating valuable advertising inventory and engagement opportunities throughout the entire Roku ecosystem.
We're looking for a Senior Product Manager to own the end-to-end onboarding and integration layer for advertiser and partner data that powers targeting, measurement, optimization, reporting, and reconciliation. You'll drive the strategy and execution for bringing audience, conversion, and delivery signals into Roku Ads through scalable onboarding patterns, strong data contracts, and operational tooling.
This role sits at the intersection of product, engineering, partnerships, and privacy. The goal is to expand signal coverage and reliability while reducing one-off integrations and ongoing support burden.
For Massachusetts Only - The estimated annual salary for this position is between $176,500 - $297,500 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
What you'll be doing
- Onboarding platform ownership: Own the end-to-end onboarding experience for advertiser and partner data—setting the roadmap, standards, and operating model to scale adoption with minimal support
- Events Manager evolution: Own and expand Roku's Events Manager to support broader event types, partner integrations, improved configuration UX, and self-serve diagnostics
- Conversion signal onboarding: Deliver advertiser-facing onboarding for conversion signals, including pixel-based, server-to-server integrations (CAPI), and offline conversion inputs—improving time-to-integrate and signal quality
- Partner integration patterns: Define scalable partner integration patterns for ecosystem partners (e.g., CDPs, tagging platforms, data platforms, shopping platforms), including repeatable connector frameworks and certification approaches
- Delivery and billing integration: Integrate delivery and billing inputs from third parties (ad servers, SSPs, DSPs, measurement partners) so downstream systems can reliably reconcile "what ran" with "what was billed/paid"
- Data contracts and quality: Set and enforce data contracts and quality standards (schemas, identity/metadata requirements, monitoring, alerting) to ensure signals are consistent, usable, and trusted
- Privacy and governance: Partner with privacy/legal/policy to embed data governance and usage controls before data enters the platform
- Value framework: Create a repeatable value framework to evaluate external signal sources—measuring impact versus cost to inform licensing and investment decisions
We're excited if you have
- 5+ years of product management experience, ideally in ad tech, ad data platforms, or ad measurement
- Proven track record building and scaling onboarding platforms and partner-dependent products (APIs and/or UIs), with measurable improvements in adoption and reliability
- Strong technical fluency with event schemas, data contracts, APIs, and integration architecture, plus comfort partnering closely with engineering on design and tradeoffs
- Experience working with advertising ecosystem partners such as DSPs, SSPs, ad servers, measurement partners, and platforms in the marketing data stack
- Familiarity with data quality and operational tooling (validation, monitoring, diagnostics, support workflows) and a bias toward reducing manual operations
- Effective cross-functional leader able to align engineering, data, privacy/legal, partnerships, sales, and operations teams on priorities and drive clarity in ambiguity
- Platform thinking mindset: standardize patterns, avoid bespoke solutions, and design for extensibility as the business scales
#LI-SR2
Our Hybrid Work Approach
Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
Accommodations
Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.
Related Jobs
| Engineering Manager, Ad Serving | Boston, Massachusetts |
| Engineering Manager, Ad Serving | New York |
| Sr. Revenue Analyst | San Jose, California |
| Sr. Revenue Analyst | Austin, Texas |
| Senior Product Manager, Household Graph & Ads Identity | New York |
| Senior Product Manager, Household Graph & Ads Identity | San Jose, California |
| Senior Product Manager, Data Onboarding & Integration | New York |
| Senior Product Manager, Data Onboarding & Integration | San Jose, California |
This website uses cookies and similar technologies for tracking job application status, including application-related emails, as described in our Applicant Privacy Notice and Cookie Policy. By selecting "I Accept", you consent to our use of these cookies and technologies on this website.
These cookies are critical for the ongoing operation of the site. Without these cookies, your use of the site could be disrupted or compromised.
These cookies allow you to manage your experience on the site. For instance, allowing the site to remember your cookie consent preferences for future visits.