Director, Content Distribution
Content | New York, United States | ID: 11097
Director, Content Distribution
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
Roku’s Content Distribution team sources, negotiates, and closes distribution agreements with the world’s largest streaming video providers (e.g., Netflix, Amazon Prime Video, Hulu, Disney+, Apple TV+) and major TV networks (e.g. Fox, NBC, CBS) for carriage on the Roku platform.
About the Role
Roku’s Content Distribution team drives strategic growth by sourcing, negotiating, and closing distribution partnerships with leading streaming video providers and major TV networks. As a Director, Content Distribution, you will lead the global strategy and execution for Roku Premium Subscriptions, directly owning high value, complex negotiations and guiding the long term roadmap for partner acquisition, renewals, and revenue expansion.
This role requires a senior leader with a proven track record of closing large, strategic content deals, deep expertise in subscription business models, and fluency navigating executive level relationships in the U.S. and international markets.
For New York Only - The estimated annual salary for this position is between $248,000 - $304,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off
What you'll be doing
Strategic Leadership & Deal Ownership
- Lead end to end negotiation of major content distribution, premium subscription, and advertising inventory deals with top global streaming services and media companies.
- Own the strategic vision, roadmap, and financial performance of Roku Premium Subscriptions, ensuring sustained partner and revenue growth.
- Serve as the primary executive level relationship owner for key partners, driving alignment on long term collaboration, business strategy, and deal expansion opportunities.
Business Development & Deal Structuring
- Lead all aspects of new partner development, including sourcing, financial modeling, forecasting, term sheet creation, contract drafting, negotiations, and closing.
- Oversee renewal strategy for high value partners, including strategic positioning, competitive analysis, and internal alignment across executive stakeholders.
- Provide cross-functional leadership to legal, finance, marketing, product, and ad sales teams throughout negotiations and ongoing partnership management.
Analytics, Strategy, & Executive Communications
- Develop and present strategic materials, including deal strategies, executive presentations, and broader industry trends.
- Evaluate potential partners using deep analysis of content value, market demand, competitive positioning, and long-term strategic fit.
- Monitor industry trends, competitive dynamics, and the evolving streaming ecosystem to inform Roku’s content distribution strategy.
Operational Leadership
- Oversee the lifecycle of subscription partner contracts, including compliance, renewals, and operational optimization.
- Build and mentor a high performing team focused on complex negotiations, partner management, and business performance.
- Establish scalable processes to manage a large and diverse portfolio of subscription partners.
We’re Excited If You Have
- 10+ years of experience in content distribution, business development, or media partnerships at a leading MVPD, streaming platform, or media company, including direct ownership of major deal negotiations.
- Deep understanding of subscription streaming models, linear licensing agreements, advertising economics, ad inventory structures, and programmatic and audience-based monetization.
- Extensive experience working with legal teams on complex distribution agreements.
- Strong executive presence and exceptional communication skills, with the ability to influence internal and external senior leaders.
- Demonstrated excellence in financial modeling, competitive analysis, and strategic decision making.
- Proven success leading cross functional initiatives and managing multiple high-impact deals simultaneously.
- Bachelor’s degree required; MBA or similar advanced degree preferred.
#LI-OR1
Our Hybrid Work Approach
Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
Accommodations
Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.
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