Director, Product Management, Business Applications
Product Management | Santa Monica, United States | ID: 11063
Director, Product Management, Business Applications
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the role
We are seeking a visionary Director of Product Management, Business Applications to oversee and reimagine the core operational engines of our company: our proprietary user operations and support platform (Tarmac) and our risk and compliance review engine (ROME).
Historically, as our business has grown, our operational headcount has had to grow with it. Your mandate is to break this linear scaling. By fundamentally rethinking how these platforms operate and aggressively integrating modern AI and LLM tooling, you will transform them from human-driven workflow tools into highly automated, AI-first systems.
Because these tools do not exist in a vacuum, you will also partner closely with the teams driving our Salesforce implementation and our Insertion Order Campaign Management systems. Your goal is to ensure a seamless, intelligent flow of data across our entire business applications ecosystem—from ad sales and campaign execution through to risk review and customer support. You will lead a team of product managers and partner closely with Engineering, Operations, Risk, and Support leadership to build a future where our business can scale exponentially while our operational footprint remains lean.
For California Only - The estimated annual salary for this position is between $301,000 - $437,500 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
What you'll be doing
- Define the AI-First Vision: Own the strategic roadmap for our proprietary Business Applications portfolio. Reimagine the user experience and backend logic to transition from "human-led, software-supported" workflows to "AI-led, human-supervised" workflows.
- Decouple Headcount from Growth: Identify and execute on high-leverage AI opportunities (such as agentic ticket resolution, automated risk decisioning, LLM-assisted document verification, and predictive routing) to dramatically increase agent efficiency and reduce manual touchpoints.
- Drive Ecosystem Integration: Work in lockstep with the teams managing our Salesforce ecosystem and our Insertion Order Campaign Management systems. Ensure that proprietary tools and enterprise platforms communicate seamlessly, creating a unified flow from campaign booking and execution to downstream support and compliance reviews.
- Lead and Develop a Team: Manage, mentor, and grow a team of high-performing Product Managers responsible for specific modules within our operational platforms.
- Cross-Functional Partnership: Act as the primary bridge between Product/Engineering and our global Operations, Support, and Risk teams. Deeply understand their pain points and translate them into scalable, AI-driven product solutions.
- Drive Metrics that Matter: Own the KPIs for internal operational efficiency. Measure success not just by feature adoption, but by tangible reductions in cost-per-ticket, review times, and the overall ratio of operational headcount to business volume.
- Champion AI Innovation: Stay at the forefront of AI/ML advancements. Evaluate build-vs-buy opportunities for AI tooling and ensure our internal platforms are leveraging the best available technologies.
We're excited if you have
- Experienced Product Leader: 8-10+ years of product management experience, with at least 3+ years managing and scaling teams of PMs at the Senior Manager or Director level.
- Domain Expertise: Track record of building complex operational workflows where AI has replaced or reduced human execution. You know how to design human-in-the-loop checkpoints and confidence thresholds that make autonomous workflows trustworthy.
- Enterprise Integration Experience: Deep understanding of how proprietary tools interact with major enterprise platforms and where AI models sit within that architecture. You've made real build-vs-buy decisions about custom AI capability versus platform-native ML.
- Applied AI/ML Practitioner: You've shipped AI into production and can point to operational metrics that moved, like cost-per-ticket, review times, or headcount-to-volume ratios. You know where LLMs break, where rules-based systems still win, and how to design guardrails that make AI output safe to act on at scale.
- Systems Thinker: You think in data flows, model behavior at distribution edges, and failure modes. You've designed agentic workflows in which human review is triggered by exception, and you've instrumented them so problems surface before they compound.
- Business Acumen: You are highly analytical and comfortable tying product features directly to P&L outcomes and operational efficiency metrics.
- Prototype-First Mindset: You arrive at engineering partnerships with working artifacts: a workflow scaffold, a decision model, a prompt architecture, not just requirements docs.
- AI Limitation Judgment: You have earned skepticism about AI capability claims from vendors, internal advocates, and your own models. You design measurement frameworks that surface model drift and false precision before they affect outcomes.
- Exceptional Communicator: You can align highly diverse stakeholders from deeply technical machine learning engineers to non-technical operational leaders around a shared vision.
#LI-SR2
Our Hybrid Work Approach
Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
Accommodations
Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
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