Senior Product Manager - Content Discovery

What does the team work on?

Roku’s Home and Discovery team owns the experience that connects users to content across the entire TV platform, from the Home Screen to browse surfaces to the content details pages where viewing decisions happen

What is the role?

Roku's Home and Discovery team owns the experience that connects viewers to content across the TV platform, from the Home Screen to browse surfaces to the content details pages where viewing decisions happen. We are hiring a Senior Product Manager, Content Discovery to build experiences that help viewers more easily discover, browse, and engage with content across Roku. In this role, you will shape experiences that drive engagement, grow the business, and entertain viewers.

As content catalogs grow, viewer expectations evolve, and AI opens new possibilities for personalization and content understanding, discovery is one of the most open product spaces on the platform. There is real room to invent. This is a high-impact, high-visibility role for someone ready to define what the future of discovery looks like.

For California Only - The estimated annual base salary for this position is between $280,000 - $330,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

How will I use AI at Roku?

At Roku, we don't just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability.

We value curious, adaptable builders, who can show how they've used AI, agents, or automation to move faster, improve quality, and scale their impact. Strong candidates know how to frame problems, guide AI-assisted work, check the output, and learn quickly. Above all, they bring curiosity, adaptability, and sound judgment.

What are the responsibilities of the role?

• Own the product strategy and roadmap for content discovery on the Roku platform, defining the vision and priorities across discovery surfaces and ensuring each destination serves a clear viewer need and business outcome
• Drive platform engagement and business outcomes by owning the metrics that define success for content discovery and tying the roadmap directly to moving them
• Lead experimentation end-to-end, designing and owning A/B tests from hypothesis through decision, defining primary and guardrail metrics before launch, and driving each test to a concrete product or roadmap decision
• Bring partners in early by working with engineering, design, data science, content, and monetization teams to shape plans before they are final
• Communicate with clarity and precision by writing concise specs, strategies, and updates, and presenting trade-offs and recommendations to leadership
• Keep stakeholders informed by surfacing progress, risks, and blockers early, with specific impacts, clear options, and a recommended path

What experience would help someone be successful in this role at Roku?

• 10+ years of product management experience, ideally in consumer-facing discovery, content, or entertainment products, with a track record of moving business metrics
• Experience owning discovery or browse surfaces, including defining strategy, building and defending the roadmap, and delivering measurable platform engagement or business outcomes
• Product vision and an ownership mindset, with the ability to anticipate where discovery is heading and to weigh viewer value, revenue, cost, and long-term platform health together
• Customer obsession: you go looking for the truth about users through direct conversations, behavioral data, and qualitative signals rather than waiting for it to arrive in a report
• Experience managing surfaces that serve more than one revenue objective and making deliberate trade-offs without sacrificing user experience
• Data fluency and experimental rigor, including comfort with A/B testing, metric definition, and statistical validity, and experience owning a metric end-to-end, including its blind spots
• Bias to action in ambiguity: when there is no clear spec or owner, you create clarity and move, and you have made consequential decisions with less information than you would have liked and can explain why
• Ability to influence without authority and earn alignment from engineering, design, and stakeholders through credibility and clear reasoning
• Strong written and verbal communication skills, including writing a clear spec, explaining a roadmap trade-off, and presenting a recommendation to executive audiences

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