Sales Development Representative, Ads Manager
Advertising | Santa Monica, United States | ID: 10110
Sales Development Representative, Ads Manager
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
The world is cutting the cord and streaming its TV online, a shift that has dramatically changed how advertisers target, reach and measure their preferred audiences in ways that broadcast TV and cable never could.
Roku Ads Manager is our answer to the growing demand in streaming advertising. Our self-serve platform just entered General Availability (GA) in September 2024 and has picked up major momentum. Our Ads Manager team is small, gritty, and focused on scaling the best streaming ad platform in the market. We move fast, pivot quickly, and work hard. We rally around decisions, challenge assumptions, and push the limits on what advertising can do for growth marketers, performance agencies, and any other business interested in making the big screen work for their brands’ objectives.
The Roku Ads Manager team is looking for an SDR to help us scale our platform.
About the role
TV ads were once reserved for large national brands. Roku believes that it’s better for streamers, brands, and our company that all businesses have a path to advertising in streaming. Roku Ads Manager is our answer to democratizing streaming advertising, creating a self-serve path for businesses of any size to get their brand on the big screen.
Roku Ads Manager is looking for an SDR to help qualify inbound leads for our self-serve streaming ad platform. Ideal candidates will have the ability to drive advertisers’ marketing strategy coupled with a willingness to roll up their sleeves and execute the tactics. Success in this position requires exceptional prioritization skills to differentiate service by priority accounts while delivering best-in-class customer service to everyone.
You will be an individual contributor, while also maintaining an ownership mindset when it comes to influencing the product, working cross-functionally, and scaling.
The role is fast-paced in a particularly high-growth area, requiring the ability to work autonomously in an ever-changing environment.
Sound like fun?
For Santa Monica Only - The estimated annual salary for this position is between XXX and XXX annually.
Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for incentive compensation/commissions, health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
What you’ll be doing
- Filter and qualify inbound leads from sources like Ads Manager sign-ups and Intercom
- Prospect outbound leads to build a stronger pipeline for Account Executives
- Conduct cold outreach to schedule discovery calls and demos
- Enrich account data, including SFDC hygiene and contact information
- Build and maintain email cadences, templates, and outreach best practices
- Collaborate with sales and marketing teams to optimize lead conversion
- Maintain accurate records and reporting across CRM tools
We’re excited if you have
- 1–2 years of experience in sales development, lead generation, or similar roles (entry-level candidates with strong interest are welcome)
- Strong written and verbal communication skills
- Familiarity with Salesforce or other CRM platforms
- A proactive mindset and comfort with cold outreach
- Ability to manage multiple tasks and prioritize effectively
- Curiosity about the advertising and streaming media landscape
#LI-HR2
Benefits
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe here at any time.
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Application
Thank you for applying for a role at Roku! We appreciate your interest in joining our team. We have received your application and will review it thoroughly.
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